Winning Post is Australia's best selling horse racing newspaper, providing readers with a wealth of weekly content including form, tips, news stories, opinion pieces and general entertainment for the racing lover.
Since it was founded in 1987, Winning Post has been the go to for the horse racing community, and has become a cornerstone in the horse racing media scene.
The newspaper goes on sale every Thursday afternoon at news agencies in Melbourne's CBD, and with all other good newsagents from Friday. An online subscription is also available, providing some of Australia's best horse racing form, news and tips to a larger audience.
Edited by Tony Kneebone, who also contributes his tips and knowledge to the weekly publication, Winning Post continues to remain popular among the punting public and general horse racing enthusiasts.
Form
A reason why Winning Post continues to outsell its competitors is its comprehensive and reliable form guide.
The lift out form guide that details all the key race meets across the weekend is particularly appreciated for its colour and detail.
All the crucial information including gear changes and stewards' reports are included, with the horse's last five outings succinctly summarised.
Tips
Winning Post's horse racing tips are a massive draw card for buyers of the publication.
As well as the horse by horse summaries, the top four selections from as many as eight different tipsters are provided for metropolitan meets. These tips include the best bet and the best roughie from each tipster, as well as the combined best tips aggregating all the expert opinions.
For people who love a bit of variety, and others who are not ashamed to call themselves mug punters, will enjoy the tips which are communicated with a comical slant through their illustration team.
These tips include the Teacup Tip, Sensei Carl's Emoji Smoky, and Professor Puntsalot's Cryptic Tip.
Everything Else
If readers haven't had their fill of horse racing tips and form, the Winning Post also offers a variety of other miscellaneous racing information to keep the readership informed as well as entertained all weekend.
Readers who write in to the newspaper also have their two bob's worth published more often than not. Yet another reason why Winning Post continues to be highly valued in the horse racing community.